Follow the steps below to configure key-value floors targeting in your Google Ad Manager (GAM) account.
1. Create a New Key-Value Pair
Navigate to the Inventory tab and select Key-Value.
Click New Key-Value.
2. Configure Key-Value Details
Fill in the fields as shown below:
Name:
hb_pb_anyclipDisplay name:
hb_pb_anyclipValue type: Predefined
Report on values: Include values in reporting
3. Add Predefined Values
Click New values and add values with a 0.25 increment, ensuring that each value includes two decimal places. Examples:
1.002.0010.00
4. Create a New Unified Pricing Rule
Go to the Inventory tab, select Pricing rules, and click New unified pricing rule.
5. Set Targeted Floors for Each Value
For each value added to the hb_pb_anyclip key-value pair, set up a corresponding floor price. Make sure that the targeted key value is equal to the Floor price rate:
Name:
hb_pb_anyclip $0.25Custom targeting:
hb_pb_anyclip (hb_pb_anyclip) is any of 0.25Set pricing for all eligible traffic by selecting Set floor prices.
Branded: Set to
0.25
6. Notify Anyclip
Once the configuration is complete, update Anyclip that the setup is finalized.