SELF-SERVE LIVE EVENTS
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With the new self-serve capabilities of AnyClip’s live events platform, you can easily set up, create a schedule, and deliver live events on your own, without needing to go through your AnyClip customer service manager. Preview your event’s look and feel via the new Event Preview player. Live events self-serve configuration capabilities include:
Creating a full event agenda of sessions (by time zone)
Using AnyClip’s or your own endpoint to deliver the event
Customizing the look and feel of the event, before, during, and after (including text on the player itself, countdown timer, pre- and post-event posters, etc.)
Learn more about managing live events.
DISTRIBUTION TO MEDIA PLATFORMS (YOUTUBE AND FACEBOOK)
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It’s now easier than ever to manage your video content all in one place. You can now distribute video content to YouTube channels and Facebook pages by connecting to one or multiple accounts.
If you are already managing your video content on AnyClip’s platform, this simplifies distribution. You will no longer need to configure or manage videos on each platform separately. In addition, you can use Anyclip’s automated video analysis capabilities (auto tagging, categorization, etc.) to ensure contextual distribution of your content by passing along the enhanced metadata to the social media platform. Any change made to the attributes of a published video in the AnyClip library will automatically be reflected in Facebook and YouTube through the ‘sync’ functionality.
X-RAY CAMPAIGNS
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New updates to the X-Ray interactive call-to-action overlay makes it easier than ever to integrate and showcase multiple offers or calls-to-action with custom graphic overlays and click-through capability in both live and on-demand video.
X-Ray can now accommodate up to 3 different creatives at a time per video, each with up to 2 CTA buttons.
It’s now possible to set campaigns to trigger a CTA based on the appearance of a particular subject. For example, set a campaign so that when a video contains a specific logo, it automatically triggers a link to buy the featured product, without you having to manually search for any video containing that logo!
You can also target by timestamp. It’s easy to display different creatives at different points in your video. For example, you could highlight a link to additional related content at the beginning, but later switch to a demo CTA at the end.
Budgets and impression caps can now be set per line item, for maximum flexibility.
You can now choose for a specific campaign to be applied to specific videos, a designated channel, or across an entire AnyClip platform experience.
Don’t forget - the X-Ray capability can be geo-restricted by country.
You can learn more about X-Ray here.
VERTICAL CAROUSEL
In addition to the classic horizontal carousel, the AnyClip player now also offers a vertical carousel. The vertical carousel displays the video playlist as a vertical navigation row that allows playing a relevant video, or scrolling down/up to find other videos. This allows you to further customize the look and feel of your Hub , to create an inviting experience for your audience and increase their engagement.
In the vertical carousel, you can choose between two layouts:
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